In the News
Survey Reveals "It's Home for the Holidays"
12/14/2009
MORRIS PLAINS, N.J.– For many Americans, a home is still where
the heart is this holiday season.
According to a recent survey conducted by Weichert, Realtors, a new
house was the most popular item on consumers’ holiday wish list and the home
was the place they most wanted to spend their time during the holidays.
The study of Weichert.com visitors found
that 51 percent would choose a new house if they could have just one holiday
wish granted this year, while 21 percent would wish for a new car. Surprisingly, despite today’s challenging job
market, only 14 percent had a new job at the top of their list.
When asked where they would most enjoy
spending the holidays, it was clear Americans still equate the holidays with
home. A majority of respondents, 55 percent, said they would most enjoy
spending the holidays in their own home, 27 percent opted for time at a
relatives and 3 percent preferred to visit with close friends. Still, the holiday is seen as a time to get
away and vacation for 14 percent of Americans. However, only 1 percent of respondents felt
they would most enjoy spending the holidays at a restaurant.
“The home often serves as the backdrop for
many warm holiday memories,” said James M. Weichert, president and founder of
Weichert, Realtors, one of the nation’s largest independently owned real estate
companies. “From a mantle to hang the stockings to a roof to display the lights
to a dining table to gather around, a home offers many ways to celebrate the
holidays and share special moments with family and friends.”
The survey also revealed that the joy of
giving remains the best gift of all during the holiday season. Nearly nine out of 10 respondents said giving
a gift that makes someone’s day is more satisfying than getting a gift that
lets you know someone cares.
Weichert
has nearly 18,000 sales associates in approximately 500 company-owned and
franchised sales offices in key markets throughout the U.S. A family of full-service real estate and
financial services companies, Weichert helps customers buy and sell both
residential and commercial real estate, and streamlines the delivery of
mortgages and home and title insurance.
For more information, Weichert's customer service center can be reached
at 1-800-USA-SOLD or at Weichert's Web site, www.weichert.com. Each Weichert franchised office is
independently owned and operated.
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