Category Archives: Blog

How To Apply Today’s Technology To Your Real Estate Business

Online real estate marketing with technology

Technology is revolutionizing every industry it touches, and real estate is no exception. With clients that are more mobile, more connected and busier than ever, brokers are taking advantage of these changes to grow, improve client service and make their mark in the industry. Find out more with these insights from Weichert, the specialists in … Read More How To Apply Today’s Technology To Your Real Estate Business

Instagram Live & Facebook Live – Using Social Media for Real Estate Lead Generation

real estate lead generation

It’s no secret that social media is an invaluable resource for building brands, generating leads and effectively marketing yourself and your services to potential clients – but what does this mean for real estate? And how can brokers utilize this resource properly? Here are some insights from real estate lead generation specialists at Weichert on … Read More Instagram Live & Facebook Live – Using Social Media for Real Estate Lead Generation

Best Way To Get Full Commission? Know Your Value.

Real estate coaching

In the ultra-competitive market for local home listings, the pressure to discount commissions is ever present. Some brands in your market may even make the discounted commission their primary marketing differentiator while selling themselves as full service agents. How do you compete with that? Is discounting simply devaluing your services or something you have to … Read More Best Way To Get Full Commission? Know Your Value.

Attracting the First-Time Homebuyer: Selling to Millennials

selling real estate to millennials

Millennials are entering the housing market and their priorities are very different from previous generations. As a result, many real estate agents are struggling to get in front of this segment and finding that their old methods of marketing and advertising aren’t working. Here are some tips from the real estate marketing and franchise leaders … Read More Attracting the First-Time Homebuyer: Selling to Millennials