Trends in Smart Home Technology

smart home technology

When it comes to home automation and technology, it’s getting seriously exciting out there. Falling Price points for smart home equipment, and the availability of supporting mobile device apps for control and monitoring, have made much of this tech affordable for the do-it-yourselfer or homeowners of modest means. More and more homes are incorporating smart … Read More Trends in Smart Home Technology

Affiliation: Is There Really Value In Joining Forces?

real estate affiliate

The short answer is “yes”. The longer answer might be finding the right match. If you were motivated enough to get your broker’s license and start your own agency, then you probably know your way around your local market and the competition in the area. You were probably an above average earner as an agent, … Read More Affiliation: Is There Really Value In Joining Forces?

The Importance of Local SEO For Your Brokerage

REAL ESTATE SEO

Local real estate brokers understand the importance of being featured in online search engines and have for many years now. What most of them don’t understand, however, is how to get there. More importantly, a pretty website doesn’t get the job done, unless people can find it when they need it. With strategic, localized Search … Read More The Importance of Local SEO For Your Brokerage

Don’t Let Your Brokerage Get Caught In “The Shiny Penny Syndrome”

real estate marketing tools

There’s one thing for certain about the real estate industry–there is no shortage of gadgets, downloads, software tools, or marketing services targeted to brokerages. And as a broker, it’s easy to get distracted – you’re afraid you’ll be left behind if you don’t take advantage of the latest and greatest thing out there. At Weichert®, … Read More Don’t Let Your Brokerage Get Caught In “The Shiny Penny Syndrome”

Turn The Low Inventory Challenge Into A Recruiting and Retention Strategy

Real Estate Agent Recruiting

Everyone in Real Estate knows that this is a cyclical industry and if you are a brokerage who has lived through the last 15 years, you’ve seen a lot. From boom times of high demand and rising home values to times of scarcity where homes sales are few and far in-between. Now, even in relatively … Read More Turn The Low Inventory Challenge Into A Recruiting and Retention Strategy