Best Way To Get Full Commission? Know Your Value.

Real estate coaching

In the ultra-competitive market for local home listings, the pressure to discount commissions is ever present. Some brands in your market may even make the discounted commission their primary marketing differentiator while selling themselves as full service agents. How do you compete with that? Is discounting simply devaluing your services or something you have to … Read More Best Way To Get Full Commission? Know Your Value.

Attracting the First-Time Homebuyer: Selling to Millennials

selling real estate to millennials

Millennials are entering the housing market and their priorities are very different from previous generations. As a result, many real estate agents are struggling to get in front of this segment and finding that their old methods of marketing and advertising aren’t working. Here are some tips from the real estate marketing and franchise leaders … Read More Attracting the First-Time Homebuyer: Selling to Millennials

How Technology is Changing the Real Estate Industry

Online real estate marketing

Technology is a catalyst for change in most industries.  The real estate industry, in particular, has undergone major change over the past 10 years and shows no signs of slowing down. While the basics of selling real estate haven’t changed, the tools used to do it have. You need to keep up or risk being … Read More How Technology is Changing the Real Estate Industry

Social Media & Selling Real Estate: A Click Made In Heaven

real estate marketing tools with facebook live and instagram

Instagram Live & Facebook Live –are two of the newest social media trends taking the world by storm and can be great ways to reach Millennials. You don’t need a big budget, flashy video content or a major time investment to make this work for you. By simply posting real time videos and pictures to … Read More Social Media & Selling Real Estate: A Click Made In Heaven