Category Archives: Real Estate Marketing Tools

Franchise Success Spotlight: Weichert Affiliate Dennis Murphy—Weichert, Realtors® – Donahue Partners

A Harvard University education has long been associated with some of the most extraordinary individuals in American Society. Harvard Alumni names read like a who’s who of American history, including global business leaders, politicians, diplomats and presidents. To those distinguished alumni we add one more name: Cape Cod based Weichert® Broker, Dennis Murphy, owner of … Read More Franchise Success Spotlight: Weichert Affiliate Dennis Murphy—Weichert, Realtors® – Donahue Partners

5 Things You Can Do On LinkedIn to Increase Leads

There are many social networking sites that can contribute to lead generation within your brokerage. Most brokers and agents are already using Facebook, Instagram, and Twitter, but LinkedIn is probably one of the best, yet most underutilized lead generation sites. According to HubSpot’s recent survey of 5,198 businesses, LinkedIn provides almost three times the lead … Read More 5 Things You Can Do On LinkedIn to Increase Leads

Differentiating Your Brokerage In A Crowded Market

It’s a crowded real estate market out there. Between independent brokerages and national brands, there are a lot of options for agents and potential buyer or sellers. What’s going to influence their decision and make you stand out?  Maybe it’s a good reputation for performance and service; maybe it’s how often they see your signs … Read More Differentiating Your Brokerage In A Crowded Market

Demonstrating Value: The Power of a Good Listing Presentation.

When competing for a listing, every Agent wants to maximize their commission. However, in an age of discount brokerages and easily-accessible online information, clients are often left wondering whether they are getting the best value. “What exactly am I getting for my money?” they may ask. This is where having a solid listing presentation can … Read More Demonstrating Value: The Power of a Good Listing Presentation.